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Explore The Board

♛ The Strategy to See It.

♞ The Creativity to Shape It.

♜ The Experience to Build It.

Frequently Asked Questions

Questions are part of the process. Start with the ones that matter to you.

FAQ Directory

Browse by Category

1

General Questions

Who CME is, what we do, where we work, and how to get started.

CleverMind Entertainment (CME) is a multimedia production and marketing company with an integrated record label division. We bring strategy, creative production, marketing, media, and music together to help artists, entrepreneurs, brands, businesses, and organizations turn ideas into meaningful work and measurable momentum.
CME provides services across brand strategy, marketing research, content strategy, social media, SEO, SEM/PPC, email marketing, CRM strategy, sales funnels, marketing automation, conversion optimization, analytics, video production, photography, editing, commercial advertising, music synchronization, audio branding, partnerships, and more.
CME works with artists, creators, entrepreneurs, startups, established brands, businesses, organizations, and teams looking for strategic, creative, production, or marketing support.
CME works across multiple industries rather than limiting its approach to one category. Every engagement begins by understanding the market, audience, goals, competitive environment, and opportunities specific to the client.
CleverMind Entertainment is headquartered in Arizona, with operations in Miami, Maryland, and New York.
Yes. CME works with clients beyond Arizona and can support many projects remotely.
Yes. CME works with clients throughout the United States based on the project and service requirements.
Yes. CME works with international clients when the project, scope, market, licensing requirements, and logistics align with the engagement.
Yes. Many strategy, marketing, consulting, planning, and digital services can be handled remotely. Projects involving physical production may require additional location planning.
CME approaches strategy, creative, production, marketing, and media as one connected system—not separate pieces. The strategy, story, content, execution, and audience experience are designed to work toward the same objective.
Yes. CME can support individual services or broader engagements involving strategy, creative development, production, marketing, optimization, and execution.
Yes. CME can help determine what should be done, develop the strategy behind it, create the necessary assets, execute the work, and evaluate performance.
Yes. CME works with early-stage businesses and entrepreneurs that need help developing their brand, audience, positioning, marketing foundation, or launch strategy.
Yes. Established brands can work with CME on growth, repositioning, campaigns, content, production, optimization, audience development, and other strategic initiatives.
Yes. Artists and creators are an important part of CME’s work, particularly across branding, content, music, media, production, marketing, and audience development.
No. CME evaluates opportunities based on the goals, scope, needs, alignment, and potential of the project—not simply the size of the organization.
Start by submitting a project inquiry or requesting a consultation. Tell us what you are building, what you want to accomplish, and what challenges or opportunities you are currently facing.
CME’s slogan is “Where A Clever Mind Gets It Done.”
2

Services

Strategy, marketing, research, growth, automation, analytics, and more.

That depends on what you are trying to accomplish. CME looks at your goals, audience, current position, challenges, resources, and opportunities before recommending the service—or combination of services—that makes the most sense.
You do not need to know before contacting us. Tell us what you are trying to accomplish or what problem you are facing, and CME can help identify the right next move.
Yes. CME can help develop the strategic foundation of a new brand, including positioning, audience understanding, value proposition, messaging, storytelling, creative direction, content strategy, and marketing.
Yes. Brand strategy may include positioning, audience research, competitive analysis, value development, messaging, storytelling, creative direction, and the strategic foundation that guides future marketing.
Yes. CME can evaluate an existing brand, identify opportunities or inconsistencies, and develop recommendations for positioning, messaging, creative direction, audience strategy, and marketing.
Yes. Understanding the people you are trying to reach is a foundational part of CME’s approach.
Yes. Competitive research can help identify market patterns, positioning opportunities, gaps, and ways to differentiate more effectively.
Yes. CME can develop a marketing strategy based on your goals, audience, value proposition, market, resources, channels, and opportunities.
Yes. CME develops content strategies that define what to communicate, who it should reach, which formats and platforms make sense, and how content supports broader business objectives.
Yes. Content planning can include themes, campaigns, formats, platforms, publishing priorities, audience considerations, and strategic objectives.
Yes. Social media support can include strategy, content planning, creative development, publishing, advertising, optimization, and performance analysis based on the engagement.
Yes. CME can plan, develop, manage, and optimize paid advertising campaigns across applicable digital platforms.
Yes. PPC management may include campaign planning, targeting, creative strategy, keyword strategy, testing, tracking, optimization, and performance analysis.
Yes. CME provides search engine marketing strategies designed to reach audiences actively searching for relevant products, services, or information.
Yes. SEO services may include strategy, content optimization, keyword research, on-page recommendations, technical considerations, and performance analysis.
Yes. Geo-targeting can be incorporated when location is relevant to the campaign, audience, market, or business objective.
Yes. CME can help with email strategy, campaigns, customer journeys, segmentation, messaging, automation, and optimization.
Yes. CME can help develop strategies for organizing customer relationships, segmentation, communication, automation, follow-up, and retention.
Yes. CME can develop marketing automation systems designed to support lead nurturing, follow-up, communications, customer journeys, and more efficient workflows.
Yes. CME can analyze the customer journey and identify opportunities to improve messaging, calls to action, landing pages, funnels, user experience, and conversion paths.
Yes. Conversion rate optimization focuses on testing and improving the elements that influence whether visitors take the desired action.
Yes. CME can evaluate CTA language, placement, hierarchy, design, context, and the experience surrounding the action.
Yes. Customer segmentation can help create more relevant experiences by grouping audiences based on meaningful behaviors, needs, characteristics, or stages of the customer journey.
Yes. CME can develop strategies designed to strengthen relationships, encourage repeat engagement, improve customer experience, and increase long-term value.
Yes. Loyalty and retention strategies can be developed around the customer journey, audience behavior, brand experience, and business model.
Yes. CME can track relevant performance indicators, evaluate results, identify opportunities, and adjust strategy based on what the data shows.
Yes. CME can review an active or previous campaign and identify opportunities within the strategy, messaging, targeting, content, creative, funnel, and execution.
Yes. CME can identify appropriate opportunities to incorporate AI into marketing, creative workflows, automation, research, analytics, and business processes when it supports the project’s objectives.
Yes. Research, audience insights, performance data, customer behavior, positioning, and competitive analysis can reveal opportunities that may not initially be obvious.
Yes. CME can help design customer journeys and sales funnels that guide people from awareness and consideration toward meaningful action.
3

Creative & Content

Brand storytelling, campaign creative, messaging, and content production.

Yes. CME can develop original content based on your brand, audience, platform, campaign objectives, and overall strategy.
Signature Content Pieces are strategically developed creative assets designed around your brand, message, audience, and marketing objectives. The exact format depends on the plan, platform, and campaign.
CME can produce video, photography, social content, advertising creative, branded content, campaign assets, written messaging, audio-based creative, and other digital media based on the project.
Yes. CME develops content for commercial advertising, branded campaigns, and promotional initiatives.
Yes. CME creates platform-appropriate social content built around the audience, brand, message, and campaign objective.
Yes. CME can develop the concept, messaging, visual direction, content, and production elements needed to bring a campaign to life.
Yes. Creative direction can establish the visual language, tone, storytelling approach, production style, and overall experience of a project.
Yes. Storytelling is a core part of CME’s approach. We help clarify what makes the brand meaningful and translate that into messaging and creative that people can understand and remember.
Yes. CME can help develop positioning statements, brand messaging, campaign messaging, value propositions, headlines, calls to action, and other communications.
Yes. CME can develop original concepts and create content from the ground up.
Yes. Existing footage, photography, graphics, copy, audio, and other assets can often be incorporated, edited, optimized, or repurposed.
Yes. CME can evaluate existing creative and determine whether it should be refined, repositioned, updated, edited, or rebuilt.
Yes. Content can be planned around one central creative idea and adapted appropriately across different channels, formats, placements, and audience behaviors.
We begin with research and strategy. Instead of creating content simply to fill a calendar, CME considers the audience, platform, message, customer journey, business objective, and purpose of each piece.
4

Video, Photography & Production

Production planning, video, photography, shoots, and post-production.

Yes. CME provides video production for branded content, campaigns, advertising, social media, commercial projects, and other creative needs.
Yes. CME can support commercial development from concept and planning through production and post-production.
Yes. Video can be developed around your brand story, campaign, products, services, audience, or broader marketing strategy.
Yes. Pre-production can include creative development, concepts, production planning, shot requirements, logistics, schedules, locations, and other preparation.
Yes. CME can coordinate the strategic, creative, and logistical planning needed before production begins.
Yes. CME can turn an early idea, message, campaign objective, or business goal into a developed video concept.
Yes. CME provides editing and other post-production services required to complete applicable projects.
Yes. Existing footage can often be edited, repurposed, or incorporated into new content depending on the available files, quality, licensing, and project requirements.
Yes. CME can produce video specifically designed for social platforms and their respective formats.
Yes. CME can produce long-form content, with scope and production requirements determined by the project.
Yes. CME offers photography for brand, marketing, campaign, promotional, creative, and commercial purposes.
Yes. Photography and video can be coordinated within the same production when doing so creates a more cohesive and efficient collection of assets.
Yes. CME can coordinate creative direction, planning, production, and post-production based on the scope of the project.
Yes. CME can help establish the visual concept, mood, message, shot direction, and overall creative approach.
Yes. CME can develop campaign visuals designed to support the strategy, message, audience, and channels where the campaign will appear.
5

Web & Digital

Web development, landing pages, conversion paths, integrations, and analytics.

Yes. CME offers web development and website optimization as part of select digital and marketing engagements.
Yes. CME can develop new websites based on your brand, functionality, customer journey, marketing requirements, and broader business objectives.
Yes. CME can evaluate and improve areas such as messaging, content, calls to action, customer journey, conversion paths, marketing integration, and overall experience.
Yes. Website conversion strategy can include improving messaging, page structure, calls to action, funnels, landing pages, user journeys, and measurement.
Yes. CME can develop landing pages designed around specific campaigns, audiences, offers, or conversion objectives.
Yes. CME can evaluate how customers move between advertising, content, websites, landing pages, forms, email, CRM systems, and other digital touchpoints.
Yes. CME can help plan, coordinate, or implement applicable marketing integrations based on the technology and project requirements.
Yes. CRM integration can be supported or coordinated when it is appropriate to the engagement and technology being used.
Yes. CME can incorporate website traffic, behavior, conversion, and performance data into the broader marketing and optimization strategy.
Yes. CME can evaluate the language, design, placement, hierarchy, and user journey surrounding website calls to action.
6

Plans & Pricing

CME plans, custom scopes, pricing, production costs, and ongoing support.

CME’s primary ongoing service plans are The Opening Move, The Knight’s Advantage, and The Queen’s Strategy. Each represents a different level of strategic, creative, and marketing support.
The Opening Move is designed to establish or strengthen the essential foundation before larger marketing moves are made. It focuses on creating greater clarity, direction, and strategic focus.
The exact scope depends on the current plan structure and agreement, but The Opening Move is centered on foundational strategy and the services needed to establish a clear starting position.
The Opening Move is best for brands that need to establish or strengthen their marketing foundation before expanding into broader execution.
The Knight’s Advantage is designed for brands that need broader ongoing support across marketing, strategy, content, and execution.
The exact scope depends on the current plan structure and agreement, but The Knight’s Advantage provides a broader level of ongoing support than The Opening Move.
The Knight’s Advantage is best for brands that are growing and need more consistent marketing activity, strategic guidance, content, and execution.
The Queen’s Strategy represents CME’s most comprehensive level of ongoing support, designed for organizations that need a connected, multi-service approach across strategy, creative, marketing, optimization, and execution.
The exact scope depends on the current plan structure and agreement, but The Queen’s Strategy is designed to provide the broadest level of ongoing CME support.
The Queen’s Strategy is best for brands with broader objectives, multiple marketing needs, ongoing campaigns, or a need for more extensive strategic and execution support.
The main difference is the level and breadth of support:
The Opening Move focuses on the foundation.
The Knight’s Advantage expands into ongoing growth and execution.
The Queen’s Strategy provides the most comprehensive integrated support.
The right plan depends on your current stage, objectives, marketing needs, workload, content requirements, internal resources, and how much ongoing support you need.
The Opening Move is often a strong starting point when your priority is building a clear strategic foundation. CME will still review your specific needs before recommending a plan.
The Opening Move is designed around establishing clarity, direction, and the essential marketing foundation.
The Knight’s Advantage is designed for brands that need broader ongoing strategy, marketing, content, and execution as they grow.
The appropriate plan depends on the level of management, content, strategy, advertising, and other services required. CME can recommend the right structure after reviewing your needs.
Web development availability depends on the current plan structure and project scope. CME can determine whether it fits within a plan or should be scoped separately.
The best fit depends on the complexity of the automation, the systems involved, and the broader marketing support you need.
Conversion optimization may be incorporated into broader ongoing engagements depending on the customer journey, website, funnels, campaigns, and level of analysis required.
For extensive integrated campaign support, The Knight’s Advantage or The Queen’s Strategy may be appropriate depending on the scope and number of services involved.
Video production requirements vary considerably and may be included, added, or separately scoped depending on the plan, production needs, and project requirements.
The appropriate plan depends on the scope of the publicity strategy and how it connects with your broader marketing needs.
The best fit depends on the frequency, scope, and level of strategic involvement you need. CME can recommend the appropriate plan after reviewing your goals.
When multiple services need to work together consistently, The Knight’s Advantage or The Queen’s Strategy may make the most sense. CME can recommend the appropriate structure after reviewing the full scope.
Yes. Plan changes can be discussed as your goals, workload, or marketing needs evolve.
Yes. CME can develop a custom scope when a standard plan does not fully match your needs.
Yes. Certain projects or combinations of services may require a custom package rather than a standard plan.
Ongoing service arrangements may be structured monthly based on the selected plan, scope, and agreement.
Yes. Not every engagement requires an ongoing monthly plan. One-time projects may be accepted based on scope and availability.
No. Some engagements are project-based while others benefit from ongoing support.
Pricing is based on the actual scope of work rather than applying one fixed price to every client. Factors may include services, complexity, deliverables, production requirements, campaign size, timeline, resources, and level of ongoing support.
Costs vary by project and service requirements. CME provides pricing after understanding what needs to be accomplished and what resources will be required.
Because two clients asking for the same service can have very different goals, audiences, timelines, platforms, production needs, and levels of complexity. Custom pricing allows the investment to reflect the work actually required.
Submit a project inquiry or consultation request with as much information as possible about your goals, timeline, services, and project requirements.
Your investment may be influenced by the selected plan, number and complexity of services, content requirements, campaign activity, production needs, technology, level of support, and other project-specific factors.
Yes. You can discuss your needs and receive applicable pricing information before entering into a service agreement.
Yes. Additional work may be added when a service falls outside the agreed scope. Any added scope or cost will be discussed before proceeding.
The number depends on the selected plan or agreement. Your proposal will clearly identify the content included in your scope.
Yes. Additional content may be added based on availability, scope, and applicable pricing.
Unless specifically stated in your agreement, advertising media spend is separate from CME’s service fees.
Production requirements vary significantly. Your proposal or agreement will specify what is included and identify any additional production expenses.
Third-party costs are not automatically included unless specifically stated. These may include advertising spend, talent, locations, licensing, specialized vendors, software, travel, media, or other outside expenses.
CME reviews the information you provide, identifies the likely scope and needs, and may request additional details before recommending an appropriate service structure and pricing.
7

New Projects & Consultations

Consultations, project inquiries, preparation, timing, and next steps.

Yes. Consultations help CME understand your goals, audience, challenges, current position, and creative or marketing direction before determining the right next move.
Submit a consultation or project inquiry through CME’s website and provide the requested information.
The conversation is designed to understand where you are, where you want to go, what may be standing in the way, and what type of strategy or support could help move the project forward.
Come prepared to discuss your goals, audience, current challenges, existing marketing, timeline, priorities, and any ideas or materials that may provide useful context.
Relevant websites, brand materials, analytics, campaign examples, creative references, business information, project notes, or other supporting materials can be helpful—but you do not need to have everything figured out beforehand.
Yes. Consultations can be conducted remotely when appropriate.
Consultation length may vary based on the purpose and scope of the conversation.
Every project begins with a discovery process. Depending on the engagement, that may include a formal consultation or another structured conversation designed to understand the project before work begins.
Yes. A consultation can be especially useful when you do not yet know which service or plan makes the most sense.
Yes. You are not expected to diagnose your own marketing needs before speaking with CME.
Submit a project inquiry with information about what you are building, what you hope to accomplish, and any relevant timeline, budget, challenges, or existing materials.
Useful information includes your goals, audience, current position, project scope, desired timeline, existing brand or marketing materials, budget considerations, and any known requirements.
Yes. You can contact CME at the idea stage even if every detail has not been developed.
Yes. Submit a consultation request through the appropriate CME contact or inquiry channel.
Start dates depend on scope, scheduling, availability, production requirements, approvals, and the type of work involved.
CME reviews the information you provide to understand the opportunity, goals, scope, and potential fit. If the project appears aligned, the team may contact you to discuss next steps.
Submitted inquiries are reviewed, but submitting an inquiry does not guarantee project acceptance or availability for the requested timeline.
The discovery process is designed to determine that. CME considers your goals, needs, expectations, scope, timing, resources, and whether the team can meaningfully contribute to the project.
No. CME can work with early-stage ideas, entrepreneurs, emerging brands, established businesses, artists, creators, and organizations.
Yes. You can reach out at the idea stage. Part of the process may involve helping determine how the concept can be positioned, developed, or brought to market.
Yes. CME can help explore the strategy, audience, value, story, creative direction, and potential execution behind an early concept.
Yes, when appropriate. CME can review the current state of the project and determine how it can contribute moving forward.
Yes. CME can collaborate with internal marketing teams, creative teams, leadership, consultants, vendors, and other partners.
Yes. CME can collaborate with outside agencies and vendors when responsibilities, communication, approvals, and expectations are clearly defined.
Provide anything that helps CME understand the project, such as websites, brand guidelines, creative assets, analytics, campaign information, research, references, previous work, or project notes.
A budget range is helpful because it allows recommendations to be grounded in what is realistically possible, but you do not need every financial detail finalized before reaching out.
That is completely fine. Tell us what you want to accomplish, and CME can help determine the services that make the most sense.
Yes. Understanding the full picture often makes it easier to determine how different services should work together.
Yes. Custom pricing can be provided after CME understands the goals, scope, timeline, and requirements of the project.
Response times vary based on request volume and the complexity of the inquiry. Providing complete information helps the team review your request more efficiently.
8

Process & Performance

Discovery, collaboration, approvals, revisions, measurement, and optimization.

CME first seeks to understand the situation before recommending a solution. That means reviewing your goals, audience, needs, challenges, existing materials, and opportunities.
Every project begins with discovery—understanding the position before deciding on the move.
Discovery is the process of understanding the business, audience, market, objectives, current position, creative direction, challenges, and opportunities before developing strategy or executing work.
Collaboration is an important part of CME’s approach. Clients provide insight, feedback, approvals, and perspective while CME provides strategic and creative guidance.
Communication frequency depends on the project, plan, timeline, and work in progress. Expectations are established at the beginning of the engagement.
The communication structure depends on the project, but CME establishes an appropriate point of contact or communication process for active engagements.
Goals are developed around what the project needs to accomplish and translated into clear objectives that guide strategy, creative decisions, execution, and measurement.
Success is measured against the objectives established for the engagement. Relevant indicators may include awareness, reach, engagement, traffic, leads, conversions, sales, retention, campaign performance, audience growth, or other project-specific outcomes.
When applicable, CME uses analytics, tracking systems, campaign data, platform insights, conversion data, and other relevant performance information.
Strategy should respond to evidence. CME can use performance data, audience behavior, market changes, testing, and new information to refine recommendations and execution.
Yes. Strategic recommendations are a core part of CME’s work.
Yes. A strong strategy provides direction while remaining flexible enough to respond to growth, changing audiences, and market conditions.
Approval processes are established for each project so the appropriate stakeholders can review key work before materials are finalized or released.
Revision expectations and applicable limits are established within the project scope or service agreement.
CME connects decisions back to the objectives, strategy, audience, brand direction, and agreed creative vision established at the beginning of the engagement.
9

Marketing Goals

Awareness, leads, sales, launches, conversions, retention, and growth.

Yes. CME can develop strategies and content designed to improve how the right audience discovers, recognizes, and remembers your brand.
Yes. Lead-generation strategies may incorporate advertising, content, search, landing pages, funnels, calls to action, CRM systems, email, and conversion optimization.
CME can develop marketing strategies designed to support sales by improving awareness, positioning, audience targeting, customer journeys, lead generation, conversion opportunities, and retention. Marketing outcomes cannot be guaranteed.
Yes. Audience-growth strategies can combine content, organic marketing, paid media, partnerships, search, social media, and other relevant channels.
Yes. CME can evaluate content, audience behavior, messaging, creative direction, platform strategy, and customer experience to identify opportunities for stronger engagement.
Yes. CME can support launch strategy, positioning, messaging, creative development, campaign planning, content, marketing, and execution.
Yes. CME can help position, package, communicate, promote, and launch a new service.
Yes. Market research, audience analysis, positioning, competitive research, messaging, and campaign strategy can all support market expansion.
Yes. CME can help clarify what makes the brand distinct, valuable, credible, relevant, and worth choosing.
Yes. CME can evaluate strategy, content, channels, audience, targeting, customer journey, conversions, and performance data to identify opportunities for improvement.
Yes. CME can identify opportunities across messaging, content, user experience, calls to action, landing pages, funnels, advertising, and follow-up systems.
Yes. CME can help develop strategies designed to strengthen customer relationships, repeat engagement, loyalty, and long-term value.
Yes. Consistent positioning, useful content, compelling storytelling, strategic visibility, credible messaging, and strong execution can contribute to greater brand authority.
Yes. Research, audience insights, competitive analysis, performance data, and customer behavior can reveal opportunities that may otherwise be overlooked.
Yes. Audience understanding is one of the foundations of CME’s strategy.
Yes. CME can analyze the market and help clarify the value, story, positioning, experience, and creative direction that make your brand meaningfully different.
10

Collaborations & Partnerships

Partnerships, sponsorships, creators, brands, events, and proposals.

Submit a partnership inquiry explaining who you are, what you are proposing, why the collaboration makes sense, what each party would contribute, and what you hope to accomplish together.
CME may consider strategic partnerships, brand collaborations, creator collaborations, artist partnerships, sponsorship opportunities, media partnerships, community initiatives, affiliate opportunities, and other mutually valuable arrangements.
Yes. Relevant brand collaboration proposals may be submitted for consideration.
Yes. CME is open to reviewing strategic opportunities that create meaningful value for the parties involved.
Yes. Sponsorship proposals may be submitted for consideration.
Yes. Influencer or creator collaborations may be considered when there is strong alignment between the audience, brand, campaign, and objectives.
Yes. Creator collaborations may be considered based on the opportunity, audience, objectives, and fit.
Yes. Artist collaborations may be considered across applicable music, media, creative, marketing, and partnership opportunities.
Yes. Event partnership proposals may be submitted for consideration.
Yes. CME may consider relevant media partnership opportunities.
Yes. Community-focused opportunities may be considered when they align with CME’s objectives and values.
Affiliate opportunities may be considered when they appropriately align with CME’s business, audience, services, or projects.
Yes. Submit a clear proposal explaining the opportunity and why you believe the collaboration would create value.
Include an introduction, organization or brand information, the proposed collaboration, objectives, expected roles, audience, timeline, relevant links or materials, and what makes the partnership mutually valuable.
Yes. Supporting materials can help CME better understand the proposal.
Yes. Value-exchange proposals may be considered based on the value offered, project requirements, strategic alignment, and resources involved.
Review times vary depending on the proposal, timing, complexity, and current volume of requests.
Use CME’s designated partnership or general inquiry channel so the request can be routed appropriately.
Use the same communication channel associated with your original submission and include identifying information about the existing request.
11

Press, Interviews & Media

Interviews, features, podcasts, television, press assets, and deadlines.

Submit a media inquiry identifying your outlet, topic, requested participant, format, publication or air date, deadline, and contact information.
Submit a formal media request identifying the artist, outlet, subject of the interview, intended use, format, deadline, and proposed publication or air date.
Yes. Executive interview requests may be submitted for consideration.
Yes. Team-member interview requests may be considered based on the subject, format, availability, and relevance.
Yes. Media outlets and publishers may submit feature requests through CME’s media inquiry process.
Yes. Relevant podcast opportunities may be submitted for review.
Yes. Television interview and feature requests may be submitted for consideration.
Yes. Radio interview and appearance requests may be submitted for consideration.
Yes. Written interview or feature requests are welcome for review.
Yes. Explain what information you need, the outlet involved, intended use, and your deadline.
Yes. Approved media assets may be available depending on the request and applicable rights.
Yes. Approved press photography may be available depending on the request, subject, intended use, and applicable rights.
Yes. Event coverage requests may be considered based on the event and circumstances.
Yes. Applicable coverage requests may be submitted for consideration.
Use CME’s designated media inquiry channel and provide all relevant details about the request.
Include your name, outlet, organization, topic, requested participant, format, intended use, proposed publication or air date, deadline, and contact information.
Yes. Providing topics or proposed questions can help CME evaluate and prepare for the request.
Yes. Always include applicable deadlines, publication dates, broadcast dates, or event dates.
Media requests should be submitted through CME’s designated press or media inquiry channel so they can be routed appropriately.
Review times vary based on the request, timing, availability, deadlines, and current inquiry volume.
The request is reviewed for relevance, availability, timing, and fit. CME may contact you if additional information is required or if the request moves forward.
12

Client & Support Assistance

Existing-client help, technical support, projects, campaigns, and accounts.

Use your established CME contact or the client support channel and provide your name, project or account information, and a clear description of what you need help with.
Contact your CME point of contact and identify the project, issue or request, and any relevant deadline or supporting information.
Use your normal CME contact or submit a support request so your question can be routed to the appropriate team member.
Describe what you were attempting to do, what happened, when the issue began, the device or platform involved when relevant, and include screenshots or error messages if available.
Submit a support request with your account information and a description of the access issue.
Contact your CME project representative and clearly identify the file or asset you need.
Contact your CME point of contact and specify the materials you are requesting.
Contact CME’s billing or client support channel and include any relevant invoice or account information.
Provide the invoice number when available and clearly identify the charge or question you need assistance with.
Contact billing with your invoice or account information and explain the issue.
Contact your CME project representative and describe the campaign, issue, and any relevant deadline or performance concern.
Submit the website issue or request through your established client support channel and include relevant links, screenshots, or error information.
Contact your CME point of contact with the platform, issue, campaign, or content involved.
Contact your project representative and provide the project name, issue, timeline, and any relevant production details.
Provide as much detail as possible, including what you expected to happen, what actually happened, when the issue started, and any screenshots or error messages.
Use CME’s designated client support or contact channel and include your account, project, or service information.
Include your name, company or project, a clear description of the issue, relevant dates, screenshots or files when helpful, and any applicable deadline.
Yes. If the issue is genuinely time-sensitive, explain the deadline or impact. Priority handling depends on the nature of the issue and your service arrangement.
Reply through the same support thread or communication channel associated with your existing request whenever possible.
Yes. Submit your contact information, reason for the request, and preferred method of follow-up.
13

Billing & Payments

Invoices, payments, receipts, billing questions, and payment arrangements.

Use CME’s billing or client support channel and include your name, company or account information, invoice number when available, and a brief explanation of your question.
Invoices are generally provided through the billing method or contact information associated with your CME account. If you cannot locate one, contact billing for assistance.
Contact billing and include the invoice number and a clear explanation of your question.
Follow the payment instructions provided with your invoice or billing communication.
Available payment methods will be shown through the applicable invoice or payment system.
Yes. Contact billing or use the applicable payment system if account-based payment management is available.
Review the applicable invoice, agreement, project scope, or approved additional expenses. If you still have questions, contact CME billing with the invoice or transaction information.
Yes. Contact billing if you need another copy of your payment documentation.
Use CME’s billing or client support channel so your inquiry can be routed appropriately.
Contact billing promptly and include the invoice number, the charge in question, and an explanation of the discrepancy.
The applicable payment due date will appear on your invoice or service agreement.
Billing terms depend on the applicable service agreement and payment arrangement.
CME may contact you or request an updated payment method. Applicable service or account consequences are governed by your agreement and billing terms.
Yes. Submit a billing inquiry and include your contact information and the reason for the request.
15

Music Licensing & Synchronization

Sync, music clearance, territories, terms, fees, and licensing requests.

Submit a music licensing request identifying the song or type of music needed and provide detailed information about the production, media, usage, territory, term, duration of use, release timing, and intended distribution.
Yes. CME can evaluate licensing requests involving music for which it controls or administers applicable rights.
Yes, in certain cases. CME may assist with identifying, coordinating, or pursuing third-party music licensing. Final approval remains subject to the applicable rights holders.
Synchronization, or sync, licensing is the process of obtaining permission to pair music with visual media such as commercials, films, television programs, online videos, social content, trailers, games, or other audiovisual productions.
Sync licensing is short for synchronization licensing—the permission required to use music alongside visual media.
Yes. CME can help identify music that supports the project’s creative direction, audience, tone, and intended use.
Song-pitching opportunities may be considered where appropriate within CME’s music, licensing, artist, or project activities.
Yes. CME may assist with applicable music-clearance requirements based on the song, rights holders, territory, intended use, and available rights.
Yes. CME may assist with music licensing and clearance for film projects.
Yes. CME may assist with applicable television music-clearance needs.
Yes. Social media music licensing requests may be evaluated based on the platforms, campaign, territory, duration, and rights involved.
Yes. YouTube licensing requests may be considered based on the intended use, rights, monetization, territory, and distribution.
Podcast music licensing may be available depending on the recording, rights, intended use, territory, distribution, and term.
Yes. CME may assist with identifying or clearing music for video game projects.
Yes. CME may assist with music selection and licensing for trailers, promotions, advertising, and related content.
Yes. Identify the specific recording or composition in your licensing request.
Typically, provide the music requested, project title, type of production, company or client, intended use, media, territory, term, music-use duration, placement, release date, distribution, and any relevant budget information.
The territory identifies the geographic area where the licensed content may be used or distributed—for example, the United States, North America, or worldwide.
The term is the length of time the requested rights will remain in effect.
Music-use duration is the amount of the song or recording that will actually appear within the project.
Background use generally means the music supports the scene without being a primary focus. Featured use gives the music greater prominence. The distinction can affect rights, approval, and pricing.
Commercial use generally involves content used to advertise, promote, market, monetize, or otherwise support commercial activity.
Noncommercial use generally refers to use that is not primarily intended for commercial or promotional purposes. It does not automatically eliminate licensing requirements.
Yes. Worldwide rights can be requested, subject to availability and approval.
Yes. A perpetual term can be requested, but availability depends on the applicable rights holders and proposed use.
Pricing may be affected by the song, recording, rights involved, type of project, prominence of the music, duration of use, media, territory, term, distribution, audience, commercial nature of the project, and other factors.
Submit your request as early as possible. Music clearance can involve multiple rights holders and approvals, and more complex requests may require additional time.
There is no universal clearance period. Timing depends on the music, rights holders, complexity of the request, third-party approvals, and whether complete information has been provided.
No. A request is not a license. Do not use the music until all required rights have been formally approved and any applicable license, agreement, fee, or other condition has been completed.
Only after you have received all required authorization and satisfied the terms of the applicable license.
CME reviews the requested music, intended use, rights involved, territory, term, and other details. Additional information may be requested before availability, approval, and applicable terms can be determined.
16

CME Strategy & Philosophy

CME’s chess philosophy, Scholar’s Mate, Grandmaster Strategy, and principles.

Chess reflects the way CME approaches strategy: understand the position, think beyond the immediate move, recognize opportunities, protect what matters, adapt when circumstances change, and make every decision part of a larger objective.
It means strong brands do more than react to what is happening today. They understand where they are going and make present-day decisions with the long-term position in mind.
It represents CME’s belief that meaningful work begins when brands move beyond predictable thinking, conventional solutions, and doing something simply because it has always been done that way.
Scholar’s Mate is CME’s educational strategy designed to teach the game before we step onto the board together. It provides strategic thinking, insights, and practical concepts people can use to better understand marketing before investing in services.
Yes. Scholar’s Mate reflects CME’s belief that clarity should not be gated. Its educational resources are designed to provide useful strategic value whether or not someone ultimately hires CME.
CME’s educational resources can be used to better understand marketing, evaluate your current position, strengthen your decision-making, and think more strategically about your brand.
No. CME’s educational strategy resources are designed to provide value whether or not you become a client, subject to CME’s applicable intellectual-property and usage terms.
The CME Grandmaster Strategy is a five-principle framework for thinking with clarity, planning with intention, and executing with purpose. Each principle is represented by a chess piece.
The five principles are Vision, Strategy, Foresight, Creativity, and Execution.
Vision defines where you are going and why the destination matters.
Strategy establishes the coordinated plan that moves decisions and resources toward the vision.
Foresight is the ability to recognize changes, patterns, risks, and opportunities before they become obvious.
Creativity is purposeful innovation—the ability to approach challenges differently and create solutions that stand apart.
Execution turns ideas and strategy into real-world action through discipline, consistency, and implementation.
The King represents the purpose and destination that every other move ultimately protects.
The Queen represents strategy because of its range, flexibility, and ability to influence the board in multiple ways.
The Bishop represents foresight because it sees along extended lines, reflecting the ability to recognize patterns and opportunities beyond what is immediately in front of you.
The Knight moves differently from every other piece. It represents unconventional thinking, creative problem-solving, and finding paths others may overlook.
The Rook represents direct, disciplined movement—turning plans into action through precision, consistency, and follow-through.
CME does not take a one-size-fits-all approach. We do not recommend services simply to fill a package, create content without a clear purpose, or treat strategy, creative, and execution as disconnected pieces.
Understand the position. Before creating, promoting, or launching, CME begins by asking the right questions about the market, audience, value, story, objectives, and opportunities. The first move is clarity.
17

Careers & Internships

Careers, internships, emerging talent, applications, and opportunities.

Open positions depend on current team and business needs. When opportunities are available, they will be announced through CME’s designated career channels.
Current openings will be listed through CME’s official careers or opportunity channels when positions are available.
Yes. CME offers internship and emerging-talent opportunities when available, based on current team, department, and project needs.
Yes. When available, CME offers opportunities that give emerging talent practical exposure to creative, marketing, media, music, strategy, content, or business environments.
The Emerging Talent Associate Program is CME’s pathway for developing emerging talent through hands-on experience, learning, and exposure to real-world creative, marketing, media, music, or business work. Specific opportunities and requirements vary by opening.
Eligibility requirements will be listed with each applicable opportunity.
Application periods depend on available opportunities. Specific opening and closing dates will be listed with each posting.
Spring opportunities may be offered based on current team and project needs.
Summer opportunities may be offered based on current team and project needs.
Fall opportunities may be offered based on current team and project needs.
The work arrangement depends on the opportunity. Some positions may be remote or hybrid, while others may require location-specific participation.
Available areas depend on current needs and may include marketing, media, creative production, music, strategy, content, or business operations.
Follow the application instructions included with the official opportunity posting.
Requirements vary by opportunity and may include a résumé, portfolio, work samples, introductory information, availability, or other materials listed in the posting.
Follow CME’s official channels and career announcements for future opportunities and application periods.
Opportunities can change throughout the year. Check CME’s official career information periodically for newly announced positions.
18

Human Follow-Up

Phone calls, email responses, messages, routing, and direct follow-up.

Yes. Submit a contact request with a brief explanation of what you need so your inquiry can be directed to the appropriate person.
Yes. Provide your preferred contact information and a brief explanation of the reason for the request.
Submit your contact information, the reason for your request, and your preferred method of communication.
Yes. You may request a phone call when submitting your inquiry. Availability and the appropriate communication method depend on the nature of the request.
Yes. Include a valid email address and enough information for the appropriate team member to understand your question.
Use CME’s designated contact or inquiry system and select the category that most closely matches your question.
Yes. Provide your name, contact information, reason for contacting CME, and any useful project or account information.
That is fine. Submit a general inquiry and explain what you need. CME can route the request to the appropriate area.
Use CME’s general contact system if you are unsure which department applies. Your inquiry can be routed to the appropriate team member.
Yes. Submit a follow-up request with your question and contact information so a member of the CME team can review it.
No matching questions found. Try another word or phrase. If you still cannot find what you need, contact CME and we’ll help point you in the right direction.

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